A FOUNDERS STORY

Essentials The Label was born on the island of Bali during a time when the world stood still. What started as a personal response to a practical problem — the lack of comfortable, sustainable underwear — became something much more meaningful.

The brand began with a few everyday pieces: breathable, minimalist underwear made without plastic, crafted from natural fibres in skin-toned shades.

With a background in fashion retail and a deep respect for materials and transparency, Sabine sought out certified fabrics and ethical production from the start.

What remains unchanged is our commitment to responsibility over perfection. Every design, every production decision, is a conscious choice — always balancing practicality, aesthetics, and ethics.

Essentials was never about changing the fashion industry.

It's about doing things better — quietly, honestly, and with care.